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MY BRANDING BLOG – BY ALICIA HUBY

BY ALICIA HUBY

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MY BRANDING BLOG – BY ALICIA HUBY | ahubblog.wordpress.com Reviews

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BY ALICIA HUBY

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April 2015 – MY BRANDING BLOG

https://ahubblog.wordpress.com/2015/04

April 21, 2015. April 21, 2015. I recently read about the difference between a blue and a red ocean, in terms of marketing and strategies. I find the concept to be extremely interesting, specially considering today’s environment, market and advertising trends. I attach a very short video that explains in a couple of minutes what this strategy is about:. There are many companies that are starting to apply this strategy because they have realized that it is better to compete in a market where there are no ...

2

Blue Blue Blue – MY BRANDING BLOG

https://ahubblog.wordpress.com/2015/04/21/blue-blue-blue/comment-page-1

April 21, 2015. April 21, 2015. I recently read about the difference between a blue and a red ocean, in terms of marketing and strategies. I find the concept to be extremely interesting, specially considering today’s environment, market and advertising trends. I attach a very short video that explains in a couple of minutes what this strategy is about:. There are many companies that are starting to apply this strategy because they have realized that it is better to compete in a market where there are no ...

3

Blue Blue Blue – MY BRANDING BLOG

https://ahubblog.wordpress.com/2015/04/21/blue-blue-blue

April 21, 2015. April 21, 2015. I recently read about the difference between a blue and a red ocean, in terms of marketing and strategies. I find the concept to be extremely interesting, specially considering today’s environment, market and advertising trends. I attach a very short video that explains in a couple of minutes what this strategy is about:. There are many companies that are starting to apply this strategy because they have realized that it is better to compete in a market where there are no ...

4

My Favorite Campaign – MY BRANDING BLOG

https://ahubblog.wordpress.com/2015/02/10/my-favorite-campaign

February 10, 2015. February 10, 2015. Ever since I started my Masters degree in Marketing I’ve been very interested on watching several advertising ideas and campaigns and I found one lately that I particularly enjoyed the most. I suggest you watch it before continuing reading this post so you can get a better understanding of what I am going to write about. The video turned viral in only 24 hours with more than one million views during that time. The video was viewed and commented by numerous people all...

5

Oops! – MY BRANDING BLOG

https://ahubblog.wordpress.com/2015/04/07/oops

April 7, 2015. I was very curious as to why certain marketing campaigns work and some didn’t and I find it very interesting to know that sometimes we think our campaign is the best because we had a great idea and put a lot of effort on it and it doesn’t, or the other way round. These are some of the things that could jeopardize your campaign:. Giving the competition more importance than your product. No story, too many features. Finally, I believe the best way to be aware of what is happening outside the...

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About Me – branding cheat sheet

https://brandingcheatsheet.wordpress.com/about-2

I am a Venezuelan 24-year old (soon 25) businesswoman pursuing a Master of Science in Integrated Marketing at New York University. This is my first time blogging! I’ll do my best in providing interesting perspectives of what I’ve learned so far during my studies. Hope you enjoy it! Leave a Reply Cancel reply. Enter your comment here. Fill in your details below or click an icon to log in:. Address never made public). You are commenting using your WordPress.com account. ( Log Out. What’s new in Advertising.

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branding cheat sheet – Page 2 – by Anabella Herrera

https://brandingcheatsheet.wordpress.com/page/2

February 17, 2015. The main thing brands need to do is understand their consumers. This not only means knowing their interests, needs and values; but also understanding their decision making process. This will permit them target their potential consumers at the appropriate time, through the right channel, with the exact information. What I have learned so far, there are 5 key elements we should comprehend about our consumers:. Segmentation: demographic and psychographic information. Psychographic Informa...

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Empowered Consumers vs. Brands – branding cheat sheet

https://brandingcheatsheet.wordpress.com/2015/03/03/empowered-consumers-vs-brands

Empowered Consumers vs. Brands. March 3, 2015. March 3, 2015. Since I started my Master’s Degree in Integrated Marketing, my mindset has shifted from a consumer’s standpoint into the marketer’s shoes. I have read and learned how marketing has changed throughout the years, especially in the last ones. We live in a mercurial world where yesterday’s insights may not be relevant today; and marketers have to adjust or their brands will be jettisoned. Continuing with the healthy / organic trend mentioned earli...

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First Things First – branding cheat sheet

https://brandingcheatsheet.wordpress.com/2015/02/17/first-things-first

February 17, 2015. The main thing brands need to do is understand their consumers. This not only means knowing their interests, needs and values; but also understanding their decision making process. This will permit them target their potential consumers at the appropriate time, through the right channel, with the exact information. What I have learned so far, there are 5 key elements we should comprehend about our consumers:. Segmentation: demographic and psychographic information. Psychographic Informa...

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Brand = Experience – branding cheat sheet

https://brandingcheatsheet.wordpress.com/2015/03/30/brand-experience

March 30, 2015. At first, brands only represented a stamp in a product or service. Nowadays they embody a gismo designed to get people to buy based on an emotional connection. In order to build this relationship, brands are interacting more deeply with consumers rather than just asking them to buy their product. Any feeling or sensation evoked by brand-related stimuli. Understood this and launched its Christmas Miracle campaign. It consisted in randomly selecting flights (during this season) and aski...

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FURNITURE, PUNS & WEDDINGS

https://farkasanett.wordpress.com/2015/04/14/furniture-puns-weddings

FURNITURE, PUNS & WEDDINGS. April 14, 2015. April 14, 2015. You thought there were some things that just couldn’t be done online, like a wedding, for example? Well, you, my friend, along with probably millions of other people, are wrong. How is that for an innovative idea? The idea came from the German agency Thjnk, who also came up with this genius out-of-home advertising campaign for the company in 2014:. In any case, some wit combined with lots of creativity keeps the Swedish furniture company fresh a...

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What’s new in Advertising – branding cheat sheet

https://brandingcheatsheet.wordpress.com/2015/04/21/whats-new-in-advertising

What’s new in Advertising. April 21, 2015. April 21, 2015. This week I decided to share creativities brands have taken within the last few weeks to further excite their customer base. I decided to pick three examples; one brand I believe excelled at immersion, one that did a very good job in OOH (Out Of Home advertising), and another one that successfully integrated media channels. Here my top 3 picks:. The Danish brewer decided to put up a beer-dispensing billboard in London. The big green billboard...

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Social Media and the Brand – branding cheat sheet

https://brandingcheatsheet.wordpress.com/2015/04/07/social-media-and-the-brand

Social Media and the Brand. April 7, 2015. April 7, 2015. Technology has changed our lives and has empowered us in the process. Information is easily available and our path to purchase is far more complex than how it used to be. Social media came along with technology. It is a digital space for us to express our thoughts, opinions, experiences and pictures (among other content), and share it with our friends, families and even people we don’t really know. Which is focused on fashion-forward minds . Lord ...

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When is Rebranding Necessary? – branding cheat sheet

https://brandingcheatsheet.wordpress.com/2015/04/13/72

When is Rebranding Necessary? April 13, 2015. April 13, 2015. My Brand Strategy professor says there are three core occasions to engage in a branding exercise: Refine, Define and Create. When a brand needs refinement or repositioning, these are typically driven by environmental, competitive or company influences. Special K is an example of a brand facing new cultural changes and implications of consumer behavior that have caused the need for the brand to reposition itself. Here an analysis:. Following it...

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Financial Risk vs. PR Halo – branding cheat sheet

https://brandingcheatsheet.wordpress.com/2015/02/24/financial-risk-vs-pr-halo

Financial Risk vs. PR Halo. February 24, 2015. February 24, 2015. 8220;Ending the sale of cigarettes and tobacco products at CVS is the right thing for us to do for our customers and our company to help people on their path to better health. Put simply, the sale of tobacco products is inconsistent with our purpose.”. I invite you to watch the following commercial:. Undoubtedly, CVS Health image has improved and it is attracting employers to their pharmacy networks and costumers to their drugstores and Mi...

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here & there

Letting go and pushing upward, inward, and outward. January 2, 2014. January 2, 2014. 8220;from the tree growing rankly in the yard”. August 19, 2013. From: A Tree Grows in Brooklyn by betty smith. Madness amongst the flourishing. April 3, 2013. April 3, 2013. I’ve been reading rob bell’s new book what we talk about when we talk about god. And this quote has been stuck in my head since i’ve read it. Thoughts on the church we thought we have…but don’t. March 20, 2013. March 20, 2013. I know very few thing...

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Comprehensive Science

There was an error in this gadget. Check this out next time you are bored.Purposega. Ecosystem project for Period 4B and 5B. View my complete profile. Wednesday, April 14, 2010. Check this out next time you are bored.Purposegames.com. Http:/ www.purposegames.com/games? I just "discovered" this site. It is chock full of scientific games that cover what we have studied this year and other topics you might be interested in. 10 points extra credit if you:. Ecosystem project for Period 4B and 5B. 2 examples o...

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Andrew Hubbell

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MY BRANDING BLOG – BY ALICIA HUBY

April 21, 2015. April 21, 2015. I recently read about the difference between a blue and a red ocean, in terms of marketing and strategies. I find the concept to be extremely interesting, specially considering today’s environment, market and advertising trends. I attach a very short video that explains in a couple of minutes what this strategy is about:. There are many companies that are starting to apply this strategy because they have realized that it is better to compete in a market where there are no ...

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Ahu's Hawaiian BBQ. Ahu's Hawaiian Barbecue

FAIL (the browser should render some flash content, not this). FAIL (the browser should render some flash content, not this). Welcome to ohana Hawaiian bbq wetsite. For the culture-rich state of Hawaii, locals have been enjoying the best mix of ethnic and Polynesian food for years. This unique blend of taste, the different usage of spices and ingredients has developed into a fantastic collection of flavorful local Hawaiian food. We at Ohana Hawaiian BBQ. Dishes of the week enjoy exclusives from chef.

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七彩梦论坛 - 安徽大学论坛

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diamond star halo

Thursday, July 16, 2009. This is the last time, I swear. So remember a few weeks ago, how I switched my blog name from Flora Vintage to Diamond Star Halo? Well, I'm doing it again! This time, the name remains the same - for the most part at least; it's the server that's changing. You can now read my updates at www.thediamondstarhalo.com/blog. The reason for the switch? My dear friend Sunny - she of the incredible Hooprama. More info on this soon! Until then, follow me here. A bit of Memphis in Berry Hill.