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Logo Design Dictionary - Letter C

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Logo Design Terms - Letter C. A term used in the printing industry to describe something that is ready to go to print. Generally designers would have to be familiar with the basic requirements of commercial printers in order to deliver camera ready art. Cartoon logos are logos. Alone serves to give the logo a cartoon feel . Cartoon logos tend to be more time-consuming from a design point of view and are usually more expensive than regular business logos. Thanks to CartoonBall.com. CDR is a vector format.

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Logo Design Dictionary - Letter A

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Logo Design Terms - Letter A. Author's Alterations, referring to changes made by a client. As opposed to corrections, changes are typically considered billable time. Depending on the agreement with the client. In the traditional sense the term abstract is understood to be that which is non-figurative. Simply put: something that is not recognizable. In the logo design. Context the term is often used in a broader sense to include logos. And interactivity to the Web. And in vector format. Flash has only one...

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Logo Design Dictionary - Letter N

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Logo Design Terms - Letter N. Negative space or white space refers to unused white space showing through a logo. Strictly speaking it's not really unused, but an area that the designer chose to leave white. In the example to the right, the designer combined a cross and a running man, but the running man consists of, uhm, holes in the cross! That's an example of macro negative space. Micro negative space refers to smaller areas of white space, for example the gaps between the letters (called kerning.

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Logo Design Dictionary - Letter P

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Logo Design Terms - Letter P. See Pantone Matching System. PMS colors have also been widely adopted by manufacturers of paint, plastics and fabrics. In bitmap graphics (screen graphics), a pixel is the smallest unit of measure. A pixel is a tiny, colored square. Millions of pixels make up the images we see on computer monitors. An image is said to pixelate when the pixels. Logos designed for print are normally created in vector format. Where pixelation does not occur. Short for Pantone Matching System.

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Logo Design Dictionary - Letter F

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Logo Design Terms - Letter F. Normally referring to comments from the client in response to concept designs. The area of color shown between the outlines. Objects can have fills with no outlines and outlines with no fills - or both as in our example. Referring to the set of files that the client receives after completion of a logo design. Project. Logo designers. Often include not only image files but also text-based files with directions for the correct use of the logo. As his or her final logo. Format ...

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Logo Design Dictionary - Letter L

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Logo Design Terms - Letter L. Landscape format images are images where the horizontal sides of the image are longer than the vertical sides. Compare portrait format. Where the vertical sides are longer than the horizontal sides. The landscape format is far more common due to the inclusion of a company name, normally below or to the left of the logo image. Landscape logos also tend to be more practical for use on letterheads. Into the company web sites. Rather than concept designs. For the layout example.

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Logo Design Dictionary - Letter I

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Logo Design Terms - Letter I. Somtimes used as a synonym for logo. An ideogram is strictly speaking not the same thing. An ideogram is a visual representation of an idea - in other words a picture that illustrates something, like a smiley. Some logos can be said to be ideograms, but not all logos attempt to illustrate. Many logos are abstract. Or use elements like company initials to represent the company without illustrating any aspect of the company or the industry. I'll know it when I see it.

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Logo Design Dictionary - Letter D

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Logo Design Terms - Letter D. Many online logo design. Companies make a distinction between normal logos. And detailed logos or logos that require detailed illustration. Because of the way that computers and logo design software. Work, creating precise geometric shapes is achieved easily, while detailed work - like drawing a clump of trees for example - takes a lot of time to do properly. Typically online logo designers would have a one logo design package. Can use to create great logos. Images* which ar...

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Logo Design Dictionary - Letter B

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Logo Design Terms - Letter B. One of the earlier online logo design. Firms, Biz-Logo was started in 1997 by Andre le Roux, although the name Biz-Logo was only officially adopted in 2003. This South African company gained notoriety for its pre- designed logos. Then a relatively new concept in logo design. Biz-Logo also offers custom logo design. And related design services. Biz-Logo has been widely criticized for selling so-called swoosh. Biz-Logo.com Official Web Site; http:/ www.biz-logo.com/. For examp...

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Logo Design Dictionary - Glossary of Logo Design Terms

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The Logo Design Dictionary. Is a project by South African design firm Graphics Factory. The web site in its entirety is offered as a free resource to the logo design community. Goal with the dictionary is to clear up some of the confusion that exists among logo designers and their clients about logo-related words. Especially in the online logo design. World it seems there are as many definitions of some terms as there are logo designers using it. Please send us your logo design lingo suggestions. Us the ...