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JACOB THURMAN

PO ●●●291

MA●●MB , IL, 61455

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What’s Going On Here? – How to Market Software

http://howtomarketsoftware.com/whats-going-on-here

How to Market Software. What happens when a programmer and a marketing executive start a blog together. What’s Going On Here? There are thousands of smart computer programmers in the world who have decided to strike out on their own and start small software companies. They create products on their own time, pay for business expenses out of their own pockets, and love what they do. We call them “Micro-ISVs.”. This website is for them. Leave a Reply Cancel reply. Your email address will not be published.

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How to Market Software – Page 2 – What happens when a programmer and a marketing executive start a blog together

http://howtomarketsoftware.com/page/2

How to Market Software. What happens when a programmer and a marketing executive start a blog together. Case Study: My experiment with LinkedIn advertising. Every couple of months for the last year or so, I’ve looked at LinkedIn ads. As a possible way to advertise one of my businesses. Last week, I decided to give it a try. But I decided to try it, because there were two unknowns that were worth exploring:. I reproduced my most effective AdWords ad as a LinkedIn ad, and set up the following criteria:.

3

Quick Tips – How to Market Software

http://howtomarketsoftware.com/category/quick-tips

How to Market Software. What happens when a programmer and a marketing executive start a blog together. 10 Tips for Time-Crunched Marketing. Write a short blog post. Use Google blog search. To find recent blog posts on topics that your customers read about. Make meaningful, useful comments on those posts (complete with links to your website, of course). Submit one of your webpages to criticue. Brainstorm 10 ideas for future blog posts. Create a customer development survey on survey.io. January 31, 2013.

4

5 Tips for A/B Testing Websites with low Traffic – How to Market Software

http://howtomarketsoftware.com/5-tips-for-ab-testing-websites-with-low-traffic.html

How to Market Software. What happens when a programmer and a marketing executive start a blog together. 5 Tips for A/B Testing Websites with low Traffic. It seems that I’ve been seeing an unusually high number of blog posts on the same basic subject lately: The importance of letting your A/B test run long enough. Here’s the deal: It’s really important. It boils down to a statistics concept called “confidence interval.”. In A/B testing packages like Google Content Experiments. Or Visual Website Optimizer.

5

Testing – How to Market Software

http://howtomarketsoftware.com/category/testing

How to Market Software. What happens when a programmer and a marketing executive start a blog together. 10 Tips for Time-Crunched Marketing. Write a short blog post. Use Google blog search. To find recent blog posts on topics that your customers read about. Make meaningful, useful comments on those posts (complete with links to your website, of course). Submit one of your webpages to criticue. Brainstorm 10 ideas for future blog posts. Create a customer development survey on survey.io. January 31, 2013.

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