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matthewfernberger.com

Matt Fernberger

Redesign of packages for a line of children's bathroom products. The challenge was to communicate with relevancy to kids while upholding the up&up brand. Redesign of the entire up&up product family. The strategy was to bring flexibility to what used to be a monolithic identity. Each product line leveraged relevant visual cues from the compared national brand. The challenge was to create distinction while maintaining a consistent underpinning to over 1500 unique products. These examples are part of the gr...

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Matt Fernberger | matthewfernberger.com Reviews
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Redesign of packages for a line of children's bathroom products. The challenge was to communicate with relevancy to kids while upholding the up&up brand. Redesign of the entire up&up product family. The strategy was to bring flexibility to what used to be a monolithic identity. Each product line leveraged relevant visual cues from the compared national brand. The challenge was to create distinction while maintaining a consistent underpinning to over 1500 unique products. These examples are part of the gr...
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1 work
2 menu
3 packaging up&up
4 collateral kti
5 branding locknest
6 identity maurices
7 packaging archer farms
8 packaging di lusso
9 collateral hll
10 identity vda
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Matt Fernberger | matthewfernberger.com Reviews

https://matthewfernberger.com

Redesign of packages for a line of children's bathroom products. The challenge was to communicate with relevancy to kids while upholding the up&up brand. Redesign of the entire up&up product family. The strategy was to bring flexibility to what used to be a monolithic identity. Each product line leveraged relevant visual cues from the compared national brand. The challenge was to create distinction while maintaining a consistent underpinning to over 1500 unique products. These examples are part of the gr...

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Redesign of packages for a line of children's bathroom products. The challenge was to communicate with relevancy to kids while upholding the up&up brand. Redesign of the entire up&up product family. The strategy was to bring flexibility to what used to be a monolithic identity. Each product line leveraged relevant visual cues from the compared national brand. The challenge was to create distinction while maintaining a consistent underpinning to over 1500 unique products. These examples are part of the gr...

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