thinkwaystrategies.blogspot.com
ThinkWay Strategies: July 2010
http://thinkwaystrategies.blogspot.com/2010_07_01_archive.html
Friday, July 30, 2010. Design Thinking, Continuous Improvement, and Process. In his book The Design of Business. Process improvement and things like 6 sigma work on the algorithm end of the knowledge funnel where efficiency counts. Frameworks work on the discovery end of the knowledge funnel where effectiveness counts. The combination of the two, frameworks and process, need to be used judiciously in the heuristic middle. Friday, July 23, 2010. Getting into the Minds of Shoppers. Really! Uses state of th...
customers1stblog.iirusa.com
Customers 1st: How to Create a Customer Experience that Sells
http://customers1stblog.iirusa.com/2015/02/how-to-create-customer-experience-that.html
Tuesday, February 24, 2015. How to Create a Customer Experience that Sells. Today, businesses of all types and sizes must provide high quality products, but customers tend to remember the details of their experience with the product or the company better than the product itself. Provide a Personalized Experience. It is also important to focus on providing your customers with personalized shopping experiences. Integrating interactive experiences along with in-store shopping is an excellent way to do t...
customers1stblog.iirusa.com
Customers 1st: How to Prepare for the Customer of the Future
http://customers1stblog.iirusa.com/2015/03/how-to-prepare-for-customer-of-future.html
Monday, March 30, 2015. How to Prepare for the Customer of the Future. This file is licensed under the. Attribution-Share Alike 3.0 Unported. How can YOU prepare for the customer of the future? Join me June 3-4 in Miami, Fla. for the. Total CX Leaders Conference. Institute for International Research USA. 2015 content areas include:. Data-Rich Insights and Analytics. Digitizing the Customer Journey. Analyzing and Measuring VOC. Translating Insights into Actions. New Technologies and Methodologies. In the ...
customers1stblog.iirusa.com
Customers 1st: Customer Experience Innovation: Treat Your Customers Like People
http://customers1stblog.iirusa.com/2014/03/customer-experience-innovation-treat.html
Tuesday, March 18, 2014. Customer Experience Innovation: Treat Your Customers Like People. With the 2014 Total Customer Experience Leaders Summit just weeks away, I was lucky enough to catch up with Len Ferman, managing director of Ferman Innovation, and former Senior Vice President of Innovation and Ideation at Bank of America. 8220;When you see customers face-to-face, you pick up the body language and expressions that you cannot discern in the most disciplined reading of a market research report,”...
customers1stblog.iirusa.com
Customers 1st: The Customer Experience: A Journey Best Understood in Reverse?
http://customers1stblog.iirusa.com/2014/09/the-customer-experience-journey-best.html
Wednesday, September 3, 2014. The Customer Experience: A Journey Best Understood in Reverse? 8220;Life can only be understood backwards, but it must be lived forwards.” -. Even after decades of study (and oodles of actual studies. The “Customer Experience”. From time to time, clients ask—usually around the annual budget-setting cycle—“What should our priorities be in evaluating customers’ experiences? What’s the first, most important thing we need to understand? Three standard aims of these studies are:.
customers1stblog.iirusa.com
Customers 1st: Marketers Adapt to Digital Customer Trends for Holiday Shopping Season
http://customers1stblog.iirusa.com/2014/11/marketers-adapt-to-digital-customer.html
Monday, November 24, 2014. Marketers Adapt to Digital Customer Trends for Holiday Shopping Season. Over the last few years, technology has truly revolutionized retail. Black Friday and the holiday season exemplify that change better than any other time of year. Now, marketers must reassess their strategies as consumers spend increasing amounts online ahead of the shopping weekend in order to capture the online shopping trend. Luke Edson, senior vice president national markets at YP, recently told The Drum.
customers1stblog.iirusa.com
Customers 1st: Key Consumer Trends That Are Changing the CX Landscape
http://customers1stblog.iirusa.com/2015/03/key-consumer-trends-that-are-changing.html
Tuesday, March 10, 2015. Key Consumer Trends That Are Changing the CX Landscape. Today's consumers are increasingly empowered in the brand-customer relationship with high expectations. Trends such as peer armies, honest flexibility, personalization, customized experiences, dynamic pricing, and transparency are changing the CX landscape. What do these trends mean for you and your customer experience program? Is your CX Strategy able to accommodate this shift? Total CX Leaders Conference. June 3-4, 2015.
customers1stblog.iirusa.com
Customers 1st: The Power of Personality at Work
http://customers1stblog.iirusa.com/2014/04/the-power-of-personality-at-work.html
Tuesday, April 1, 2014. The Power of Personality at Work. With the 2014 Total Customer Experience Leaders Summit. Just weeks away, I was lucky enough to catch up with John Mayer, renowned Professor of Psychology, the University of New Hampshire and Author of Personal Intelligence. These people do their jobs, but they also do their jobs in different ways. And, we use personal intelligence to navigate within the organization, among the people who we work with. 8220;Although they may occupy a position in th...
customers1stblog.iirusa.com
Customers 1st: Create Your CX Story at The Total CX Leaders Conference
http://customers1stblog.iirusa.com/2015/02/create-your-cx-story-at-total-cx.html
Wednesday, February 18, 2015. Create Your CX Story at The Total CX Leaders Conference. Immerse yourself fully in a world of best in class, seamless customer experience programs at the Total CX Leaders Conference. Elevate your understanding from insight to implementation through interactive keynote discussions, collaborative sessions and insightful case studies. Total CX Leaders Conference. June 3-4, 2015. Journey Mapping and Service Blueprinting. Kerry Bodine, CX Expert and Co-author, Outside In. Mention...
theconsumerfactor.com
The 5 stages of Consumer Buying Decision Process
http://theconsumerfactor.com/en/5-stages-consumer-buying-decision-process
The Consumer Factor Consumer Insights, Market Research, Consumer Behavior and Neuromarketing. About us / Who am I. Books / My reading. About us / Who am I. Books / My reading. The 5 stages of Consumer Buying Decision Process. Find out the 5 stages of Consumer Buying Decision Process that guide shoppers in their decision and purchase process when buying a product. And learn how to improve your marketing strategy to create a need, strengthen your relationship with your customers and increase your sales.
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