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Ries & Ries: focusing consultants

Al Ries & Laura Ries. To build a brand, first find a focus. Pioneers of Positioning, Immutable Laws, Focus and Visual Hammer.

http://www.ries.com/

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RIES & RIES

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RO●●LL , GA, 30076-3905

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RIES & RIES

RIES & RIES

2195 R●●●●●●IFF DR

RO●●LL , GA, 30076-3905

US

1.77●●●●0880
1.77●●●●0051
la●●●●●●●@gmail.com

View this contact

RIES & RIES

RIES & RIES

2195 R●●●●●●IFF DR

RO●●LL , GA, 30076-3905

US

1.77●●●●0880
1.77●●●●0051
la●●●●●●●@gmail.com

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Ries & Ries: focusing consultants | ries.com Reviews
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Al Ries & Laura Ries. To build a brand, first find a focus. Pioneers of Positioning, Immutable Laws, Focus and Visual Hammer.
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6 client list
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Ries & Ries: focusing consultants | ries.com Reviews

https://ries.com

Al Ries & Laura Ries. To build a brand, first find a focus. Pioneers of Positioning, Immutable Laws, Focus and Visual Hammer.

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1

Visual Hammer - Ries & Ries

http://www.ries.com/www.ries.com/books/visual-hammer

Al’s AdAge articles. Ries’ Pieces Blog. Visual Hammer Free Chapter. To build a brand, Al and I have been preaching about the power of owning a word in the mind. But getting a word into the mind has never been so difficult. Consumers are blasted with words at an astounding rate. Between traditional media and new social media, the amount of words, tweets and status updates is overwhelming. A visual hammer is different. Does your brand have a visual hammer? If not, read my book to see why you need one and h...

2

Books - Ries & Ries

http://www.ries.com/books

Al’s AdAge articles. Ries’ Pieces Blog. Nail your brand with the emotional power of a visual. A lime. A cowboy. A duck. Three visual hammers that built Corona, Marlboro and Aflac into leading global brands. Does your brand have a visual hammer? If not, read this book. 8220;Visual Hammer is a masterpiece! Winning the battle for the mind with a slogan that kills. The Battle for Your Mind. Voted the #1 marketing book of all time by readers of Advertising Age. Author of Who Moved My Cheese? 8220;I could only...

3

Polarize, Don't Demonize: The Secret to Politics and Marketing - Ries & Ries

http://www.ries.com/2016/10/polarize-dont-demonize-secret-politics-marketing

Al’s AdAge articles. Ries’ Pieces Blog. Polarize, Don’t Demonize: The Secret to Politics and Marketing. Polarize, Don’t Demonize: The Secret to Politics and Marketing. Yet most political consultants think differently. Most think the best way to win an election is to bad-mouth your opponent. The advertising industry knows better. Few national advertising campaigns attack the competition. They just doesn’t work. Coke vs. Pepsi. Would an anti-Pepsi campaign damage the Pepsi-Cola brand? My first real job was...

4

Focus Consulting - Ries & Ries

http://www.ries.com/consulting

Al’s AdAge articles. Ries’ Pieces Blog. The One-Day Focusing Strategy Session. While the ultimate objective of a Ries and Ries consulting program is to develop a visual hammer, verbal nail and battlecry for your brand, that’s not the place to start. Almost every brand is too broad in scope to lend itself to a visual. Most brands have too many features, too many benefits and appeal to too many market segments. You can’t. You first need to focus the brand. First you need to focus. Most companies already ha...

5

About - Ries & Ries

http://www.ries.com/about

Al’s AdAge articles. Ries’ Pieces Blog. About Ries and Ries. Al Ries and his daughter Laura Ries have been working together as focusing consultants for over 20 years. Ries and Ries was founded in New York in 1994. Three years later, Al and Laura relocated to Atlanta, Georgia. But the Ries team spends most of its time on the road consulting with top corporations around the world from Microsoft to Ford, Disney, Merck, Frito-Lay, and many others. Al is a legendary advertising, marketing and branding strateg...

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emprendebolivia.blogspot.com emprendebolivia.blogspot.com

Creando Valor, Riqueza y Oportunidades: May 2006

http://emprendebolivia.blogspot.com/2006_05_01_archive.html

Creando Valor, Riqueza y Oportunidades. Bienvenidos a mi blog! Si todos aportaramos un granito de trabajo y esfuerzo en lo que hacemos, lograriamos construir una ciudad y un país mas conectado y con mayor igualdad, con seres humanos comprometidos, persistentes y esperanzados por la vida que pueden forjar. Los invito a inventarse el mundo que quieren vivir. Monday, May 15, 2006. Hoy es un hecho. Personalmente fue muy emocionante este inicio por que siento que la transformacion en la que participaremos par...

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Marketing Must Reads - Marketing Must Reads Blog

http://www.marketingmustreads.com/marketing-blog.html

Top 10 Marketing Books. Marketing Must Reads Blog. Speak in Stories: 6 Steps to Unforgettable Marketing. Which most likely brings about an entirely different array of neuro associations (some of which we’d like to keep to ourselves). While it’s apparent we think in pictures, what isn’t as apparent is that we. It’s important to remember that people can smell inauthenticity a mile away. If you’re going to tell a story, it better have actually happened, or if from a fictional perspective, it...In every grea...

tomgreg.blogspot.com tomgreg.blogspot.com

Tomgreg: December 2007

http://tomgreg.blogspot.com/2007_12_01_archive.html

HI THERE. HOW IS IT GOING? MY NAME´S TOM, CALL ME TOM, AND HAVE FUN READING MY OWN BLOG. IF YOU´RE INTO "WORLD 2.0" TOPICS SUCH AS MARKETING, BRANDING, OR EVEN PERSONAL DEVELOPMENT, YOU MAY LIKE IT HERE. I HOPE YOU WILL. Updatoval jsem svuj rijnovy post. O kursu Marketing Excellence (nyni doplneni o celkoveho hodnoceni celeho kursu, kt. jiz mam cely zasebou). Odkazy na tento příspěvek. Ps zmínil jsem se o té České poště. Nemůžu se dočkat, až budu jednou svým dětem vyprávět příběh ve smyslu "víte, dět...

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Tomgreg: Strasti a slasti

http://tomgreg.blogspot.com/2007/12/strasti-slasti.html

HI THERE. HOW IS IT GOING? MY NAME´S TOM, CALL ME TOM, AND HAVE FUN READING MY OWN BLOG. IF YOU´RE INTO "WORLD 2.0" TOPICS SUCH AS MARKETING, BRANDING, OR EVEN PERSONAL DEVELOPMENT, YOU MAY LIKE IT HERE. I HOPE YOU WILL. Toto letí. Jsou tu staré dobré strasti a slasti předvánočního období. Lidé nakupují, stresují, stojí ve frontách na poště (kde jakoby se i po těch několika letech od revoluce jakoby zastavil čas). Schválně - ruku na srdce - kdo z vás už má nakoupeno (dárky, stromek a tak)? I asked curiou...

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Tomgreg: Hurá na Forum Media. Anebo radši hurá zase zpátky.

http://tomgreg.blogspot.com/2007/10/hur-na-forum-media-anebo-radi-hur-zase.html

HI THERE. HOW IS IT GOING? MY NAME´S TOM, CALL ME TOM, AND HAVE FUN READING MY OWN BLOG. IF YOU´RE INTO "WORLD 2.0" TOPICS SUCH AS MARKETING, BRANDING, OR EVEN PERSONAL DEVELOPMENT, YOU MAY LIKE IT HERE. I HOPE YOU WILL. Hurá na Forum Media. Anebo radši hurá zase zpátky. 8226; aktuálními trendy. 8226; inspirativními lidmi. Z oboru v nepracovním prostředí. Konference se koná 1 za rok za společné organizace Arbo Media, M.I.P, magazínu Marketing Media, a Asociace komunikačních agentur. Byl bych ...Pojďme si...

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Tomgreg: January 2008

http://tomgreg.blogspot.com/2008_01_01_archive.html

HI THERE. HOW IS IT GOING? MY NAME´S TOM, CALL ME TOM, AND HAVE FUN READING MY OWN BLOG. IF YOU´RE INTO "WORLD 2.0" TOPICS SUCH AS MARKETING, BRANDING, OR EVEN PERSONAL DEVELOPMENT, YOU MAY LIKE IT HERE. I HOPE YOU WILL. Quo Vadis, Škodovko? Teď bych se vás, milí kolegové z branže, ale i ostatních chtěl zeptat na úplně jednoduchou věc: co si myslíte o Škodovce. Za co podle vás tenhle brand dneska stojí? Hýbe se to někam? Jestli jo, tak kam? Díky za každý názor. Odkazy na tento příspěvek. I hope and belie...

marketingbeacon.blogspot.com marketingbeacon.blogspot.com

Marketing Know-How...Pure and Simple.: Denny's Marketing Gets Grander

http://marketingbeacon.blogspot.com/2009/04/dennys-marketing-gets-grander.html

Marketing Know-How.Pure and Simple. 22 Years of Marketing Lessons Learned.and Plenty More to Go. Thursday, April 2, 2009. Denny's Marketing Gets Grander. Yep, it appears Denny's. Is at it again. They must be on to something that is working. A new advertisement. Me may be asking why they would bother with another free offer. In marketing, there is no more pow. Erful word than 'f. Ee' And, it works. It's obviously working for Denny's because they wouldn't bother investing in another promotion of this ty.

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Diálogo Real: julio 2007

http://dialogoreal.blogspot.com/2007_07_01_archive.html

Jueves, 5 de julio de 2007. Seminario en FACES (UCV). En este foro se propuso un bosquejo de tres preguntas fundamentales como la mejor forma de evidenciar la evolución de las RRPP; éstas son: 1. ¿Cómo lo digo? 2 ¿Qué digo y cuándo lo digo? Y 3 ¿Qué hago? Se formuló un debate que planteaba la definición de las comunicaciones integradas, dando por sentado que aún no existe un contexto real de integración de las RRPP, la comunicación social, la publicidad y el marketing que logran abarcar las necesidades d...

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044 700 05 05. Herzlichen Willkommen auf unserer neuen Website. Hier sind Sie goldrichtig für alles im Bereich der Promotionsprodukte. Wir beraten Sie gerne rund um Ihre Ideen. Wenn Sie bereits konkret wissen, was Sie möchten, können Sie online eine Offertenanfrage schicken. 8910 Affoltern a.A. 044 700 05 05. RIES PromoPrint auf Google. Alte Obfelderstr. 50. CH-8910 Affoltern am Albis. 044 700 05 05.

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Al’s AdAge articles. Ries’ Pieces Blog. 2016 Marketing Hall of Fame inductee. The most revolutionary marketing book. Since Positioning and Focus. Speaks louder than words. It says I'm the real thing. Increased Aflac's name recognition from 12 percent to 94 percent. Made Corona the No. 1 imported beer. It outsells Heineken by 82 percent. Made Tropicana the leading brand with a dominant marketshare. Made Christian Louboutin and his shoes world famous. Have a visual hammer? Over 1.5 million copies sold.

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