sleepinglion.net
Who We Are - Sleeping Lion Consulting
http://www.sleepinglion.net/about-2/ourpeople
Who We Are - Sleeping Lion Consulting. Sleeping Lion’s Principal, Nancy Wasserman. Has more than 30 years of leadership in social innovation. Her expertise spans community finance, social enterprise and cooperative development, building local agricultural economies, developing effective government programs and energy efficiency policy. Nancy has provided strategic and financial consulting services to entrepreneurs, cooperators and policymakers since 1999. A member of the CoopZone Developer Network. For t...
socialdelta.blogspot.com
Perspectives on Social Marketing: August 2009
http://socialdelta.blogspot.com/2009_08_01_archive.html
Perspectives on Social Marketing. Engaging citizens to improve the world in which we live. Thursday, August 27, 2009. Children in war. Our response. This is a shout out to the 2008 Canadian Red Cross campaign. The use of children in war is not new, nor is it news (sadly). Even Wars Have Limits. You Can Help. Thursday, August 27, 2009. Thursday, August 20, 2009. Humanitarian workers: the unsung heroes of our time. I missed the golden opportunity to remember the work, dedication, courage and loss of humani...
socialdelta.blogspot.com
Perspectives on Social Marketing: Less is more? More or less?
http://socialdelta.blogspot.com/2011/03/less-is-more-more-or-less.html
Perspectives on Social Marketing. Engaging citizens to improve the world in which we live. Wednesday, March 23, 2011. I respect Seth Godin. For condensing big ideas into language that is deceptively simple. His turn of phrase is marketing poetry, of a sort. In some ways, however, his catchy insightful phrases illuminate a trend toward a collective inability to engage in meaningful, complete dialogue on social, environmental, political or economic issues. But I have a contrary theory. We often say that &#...
socialdelta.blogspot.com
Perspectives on Social Marketing: June 2011
http://socialdelta.blogspot.com/2011_06_01_archive.html
Perspectives on Social Marketing. Engaging citizens to improve the world in which we live. Tuesday, June 21, 2011. The secret to social marketing is below. 8220;Here are seven free ways to make a difference in two minutes…”. When you read this sort of headline, or if you heard someone start their speech with it (as I did at a recent Ashoka event. Aren’t you compelled to listen to what comes next? Of course. It is irresistible. Make a “difference? Sounds too good to be true. I heard the man across the tab...
socialdelta.blogspot.com
Perspectives on Social Marketing: May 2011
http://socialdelta.blogspot.com/2011_05_01_archive.html
Perspectives on Social Marketing. Engaging citizens to improve the world in which we live. Friday, May 27, 2011. There is a marvelous marriage of technology and humanity. The problem is that we are just starting to invent it. Seth Godin’s blog post on the future of the library. I’ve started to see the development of these shares spaces, in somewhat nascent and incomplete forms, at progressive wifi enabled coffee shops, at the Centre for Social Innovation. At the C3 Centre in Ottawa, and at MaRS. In Toron...
socialdelta.blogspot.com
Perspectives on Social Marketing: February 2010
http://socialdelta.blogspot.com/2010_02_01_archive.html
Perspectives on Social Marketing. Engaging citizens to improve the world in which we live. Thursday, February 11, 2010. The challenge with ethically responsible investing is that the average person may not have the knowledge of exactly how their invested money is being used. The average investor, unless they are particularly motivated to engage the company at a shareholder meeting (or through proxy voting through a mutual fund provider like Meritas. Even knowledgeable investors who manage their own portf...
socialdelta.blogspot.com
Perspectives on Social Marketing: June 2010
http://socialdelta.blogspot.com/2010_06_01_archive.html
Perspectives on Social Marketing. Engaging citizens to improve the world in which we live. Tuesday, June 15, 2010. Here’s where commerce and social justice intersect. Microcredit is a simple concept that generates a massive opportunity. However, there is an incredible history of how successful the simple model can be. Arguably it was the Grameen Bank of Bangladesh that initially brought global recognition to the power of microcredit. Their model of loaning primarily to women yielded unheard of repaym...
socialdelta.blogspot.com
Perspectives on Social Marketing: Have we lost our heads?
http://socialdelta.blogspot.com/2010/11/have-we-lost-our-heads.html
Perspectives on Social Marketing. Engaging citizens to improve the world in which we live. Friday, November 26, 2010. Have we lost our heads? In these years many jurisdictions legislation was passed to make helmets mandatory. Motorcyclists, for example, were now forbidden by law to emulate Henry Fonda. Recreational skiers, skateboarders and ATV riders all began wearing helmets. In a social marketing wonder study, within a decade, wearing a bicycle helmet became cool. Every bike shop and outdoor store...
socialdelta.blogspot.com
Perspectives on Social Marketing: Subject: Foreign Aid vs Military Spending
http://socialdelta.blogspot.com/2011/06/subject-foreign-aid-vs-military.html
Perspectives on Social Marketing. Engaging citizens to improve the world in which we live. Friday, June 3, 2011. Subject: Foreign Aid vs Military Spending. I just read a headline. Which indicated that the US has a budget of $50 Billion for overseas programs- including foreign aid- that is in danger of being reduced in a time of fiscal constraint. 50 billion. Seems like a big number. But then I got thinking. What does the US spend on military expenditures? How does this compare? Is it still big? And then ...
socialdelta.blogspot.com
Perspectives on Social Marketing: March 2010
http://socialdelta.blogspot.com/2010_03_01_archive.html
Perspectives on Social Marketing. Engaging citizens to improve the world in which we live. Thursday, March 4, 2010. Aspiring philanthropists. Inspired philanthropy. When a child gives their piggy bank contents to a charity because they were moved to do so by a meaningful story on TV, philanthropy is in action. To most, such an expression is patronizing, or it is as rare as (or rarer than) a child prodigy in music. But when I read Dan Pallotta’s article. On their emotional response. Of course, it is possi...