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The Brand Lawyer | The Business and Law of Brands and Branding from Steven Weinberg of Holmes Weinberg. PC

The Business and Law of Brands and Branding from Steven Weinberg of Holmes Weinberg. PC. Arby’s — Well Done! One of the ongoing challenges for brands is dealing with negative commentary. If you’ve watched Jon Stewart’s comedic assault on Arby’s over the years, you’ve had to wonder how Arby’s has taken it; after all, many of the viewer’s of Stewart’s. August 6, 2015. NIKE SWOOSH, SUPERMAN illustration ). The McDonald’s Golden Arch). Combinations of names and designs. The Jack Daniels bottle design). The t...

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The Brand Lawyer | The Business and Law of Brands and Branding from Steven Weinberg of Holmes Weinberg. PC | thebrandlawyer.com Reviews

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The Business and Law of Brands and Branding from Steven Weinberg of Holmes Weinberg. PC. Arby’s — Well Done! One of the ongoing challenges for brands is dealing with negative commentary. If you’ve watched Jon Stewart’s comedic assault on Arby’s over the years, you’ve had to wonder how Arby’s has taken it; after all, many of the viewer’s of Stewart’s. August 6, 2015. NIKE SWOOSH, SUPERMAN illustration ). The McDonald’s Golden Arch). Combinations of names and designs. The Jack Daniels bottle design). The t...

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The Brand Lawyer | The Business and Law of Brands and Branding from Steven Weinberg of Holmes Weinberg. PC | thebrandlawyer.com Reviews

https://thebrandlawyer.com

The Business and Law of Brands and Branding from Steven Weinberg of Holmes Weinberg. PC. Arby’s — Well Done! One of the ongoing challenges for brands is dealing with negative commentary. If you’ve watched Jon Stewart’s comedic assault on Arby’s over the years, you’ve had to wonder how Arby’s has taken it; after all, many of the viewer’s of Stewart’s. August 6, 2015. NIKE SWOOSH, SUPERMAN illustration ). The McDonald’s Golden Arch). Combinations of names and designs. The Jack Daniels bottle design). The t...

INTERNAL PAGES

thebrandlawyer.com

1

Domain Names – The Brand Lawyer

http://thebrandlawyer.com/category/domain-names

SOME THINGS JUST PLAIN .SUCK. Not too long ago, the folks in charge of internet domain names opened the door for a whole batch of new gTLDs the letters that come after the dot. The newest entry causing heads to spin in the branding world is the gTLD dot-sucks (.sucks). The registry behind this, Vox Populi Registry, is calculating. April 9th, 2015.

2

AND THE WINNER IS….. – The Brand Lawyer

http://thebrandlawyer.com/and-the-winner-is

AND THE WINNER IS. As we move forward in this new year, with the list of Oscar winners now becoming a fleeting memory, we can turn our attention to other lists of interest to branding professionals. Matching some of these brands to some of these characteristics is, at least to me, surprising. However, given that each of these are iconic lifestyle brands that likely were introduced to these Millennials very early on in their lives and stayed with them, the results make sense. March 2nd, 2015.

3

ARBY’S — WELL DONE! – The Brand Lawyer

http://thebrandlawyer.com/arbys-well-done

August 6th, 2015. Share This Story, Choose Your Platform! About the Author: benjamin ariff. SORRY FOR THE DISRUPTION INTERRUPTION. THE WORLD’S MOST VALUABLE BRANDS. BEST NEW BRAND OF THE YEAR. THE DANCING BABY WINS ITS CASE. THE SECRET(S) OF CHOOSING A GREAT BRAND NAME. Leave A Comment Cancel reply. You must be logged in. To post a comment. SORRY FOR THE DISRUPTION INTERRUPTION. SANTA, THE BRAND. WHAT THE FUTURE HOLDS: SOME PREDICTIONS FOR 2016. HOW HAMMING IT UP CAN BE A CLASSIC FAIL.

4

Brand Mistakes – The Brand Lawyer

http://thebrandlawyer.com/category/brand-mistakes

HOW HAMMING IT UP CAN BE A CLASSIC FAIL. So here’s a basic rule: know your customers before trying to sell them. As the comment on this photo indicates, Walmart should have taken a minute to understand that people who celebrate Chanukah likely are not going to be shopping for boneless smoked ham, or any ham. It’s a classic example of (1) not paying. November 19th, 2015. TELLING THE TRUTH ABOUT) SIZE MATTERS. November 4th, 2015. PIZZA) PIE IN THE FACE. February 17th, 2015.

5

Brand Popularity – The Brand Lawyer

http://thebrandlawyer.com/category/brand-popularity

BEST NEW BRAND OF THE YEAR. Not to be undone by other celebrity online retail stores, Stephen Colbert has announced his own new online brand, Covetton House. Actually, the brand is a satire of the celebrity online retail world, most of which has been a total failure. Colbert calls the Covetton House a personal curateable lifestyle brand which blends classic Southern. September 18th, 2015. AND THE WINNER IS. March 2nd, 2015.

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The Business and Law of Brands and Branding from Steven Weinberg of Holmes Weinberg. PC. Arby’s — Well Done! One of the ongoing challenges for brands is dealing with negative commentary. If you’ve watched Jon Stewart’s comedic assault on Arby’s over the years, you’ve had to wonder how Arby’s has taken it; after all, many of the viewer’s of Stewart’s. August 6, 2015. NIKE SWOOSH, SUPERMAN illustration ). The McDonald’s Golden Arch). Combinations of names and designs. The Jack Daniels bottle design). The t...

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