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Jobs | Research Rockstar LLC
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Speaking & publications. Interested in joining a team of professionals passionate about market research excellence? We have a small, friendly office in Southborough, Massachusetts. Employees enjoy lots of training opportunities and telecommuting on Fridays. Research Rockstar is a WBENC-certified woman-owned business. Do you have an uncanny ability to translate complex research and statistics concepts into simple language? Can you engage a group? Want to learn about teaching in a virtual classroom? You en...
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Meet Our Instructors | Research Rockstar LLC
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Speaking & publications. Research Rockstar’s classes are taught by leading market research experts such as (click an instructor’s image to learn more about them):. Cabell, Ph.D. Here’s Your Chance to Learn SPSS the Fun & Easy Way. Aug 29, 2016. What new class topics should we offer in 2017? Aug 23, 2016. Be Part of the Marketing Research Community: Attend CRC in San Francisco. Aug 10, 2016. Market Research Articles] Our Top 10 Summer Reading List. Aug 5, 2016. Last Call for Summer Training! Aug 1, 2016.
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Online Training | Research Rockstar LLC
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Speaking & publications. It’s Closer Than You Think. Posted by News for Rockstars. On Dec 21, 2015. What if Excel could do 80% of the data analysis tasks that you use SPSS for? If you haven't looked at Excel as a survey data analysis tool in a while, look again. Better still, come take our. Questionnaire Design 201: Online or In-Person. Posted by News for Rockstars. On Dec 16, 2015. In Market Research Training. So, are your questionnaire design skills current? Posted by News for Rockstars. On Nov 17, 2015.
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RFPs | Research Rockstar LLC
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Speaking & publications. Market Research Receptivity: You can throw the ball, but will they catch it? Posted by Kathryn Korostoff. On May 17, 2012. Will your internal audience be receptive to your fantastic, new, market research results? How can you maximize market research receptivity? Think about this carefully a brief reflection on this topic can ultimately impact your project’s success. 2 Questions You Must Ask Before Hiring a Market Research Agency. Posted by Kathryn Korostoff. On Jun 18, 2010.
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Humor | Research Rockstar LLC
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Speaking & publications. Happy Holidays & Market Research Wishes. Posted by Kathryn Korostoff. On Dec 23, 2011. All of the well wishes we give and receive this time of year has me thinking. From a market research context, what am I wishing for everyone in the new year? A Razzie Award for Online Surveys? Posted by Kathryn Korostoff. On Aug 14, 2011. Maybe online survey research needs the Sazzies , the Survey-Razzies? Market Research Holiday Fun. Posted by Kathryn Korostoff. On Dec 22, 2010. On Nov 11, 2010.
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Agency Selection | Research Rockstar LLC
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Speaking & publications. Recycling Your Market Research Investment: Improving Quantitative Research ROI. Posted by News for Rockstars. On Jul 27, 2015. Recycling is not just for plastics and paper. Have you ever had the feeling that the data you collected for one market research project could be repurposed (recycled), if only you had the time? 110 Ways to Handle Project Overload. Posted by Kathryn Korostoff. On Nov 12, 2014. Will This Sloppy, Boring, Error-ridden Market Research Report Do? On Aug 14, 2012.
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Best Practices | Research Rockstar LLC
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Speaking & publications. Get the Scoop on Discrete Choice & MaxDiff starting June 22nd. Posted by Toni Thompson. On Jun 3, 2016. Here’s the scoop. Next Session Starts August 10th, 2016, Discrete Choice and MaxDiff using QuestionPro. Have you ever wondered: What research questions can MaxDiff answer? What design considerations are there when planning for MaxDiff? Must Read for Survey Researchers from the Pew Research Center. Posted by Toni Thompson. On May 13, 2016. Trying to understand, How bad is it?
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Research Rockstar Market Research Training Amped Up
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Speaking & publications. Here’s Your Chance to Learn SPSS the Fun & Easy Way. Posted by Toni Thompson. On Aug 29, 2016. In Market Research Training. Don't put off learning SPSS any longer. We make learning SPSS fun and easy: learn more about SPSS training here. What new class topics should we offer in 2017? Posted by Toni Thompson. On Aug 23, 2016. What training topics would you like to see for the market research and customer insights profession? Posted by Kathryn Korostoff. On Aug 10, 2016. Rank Order ...
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Customer Insights | Research Rockstar LLC
http://www.researchrockstar.com/category/customer-insights
Speaking & publications. Article Synopsis: “Selective Sensitization: Consuming a Food Activates a Goal to Consume its Complements”. Posted by Sarah Stites. On Mar 31, 2016. Journal of Marketing Research By Young Eun Huh, Joachim Vosgerau and Carey Morewedge Written by Research Rockstar intern Sarah Stites Have you ever baked a batch of cookies, only to realize that you were out of milk? Article Synopsis: The Internet’s Hidden Science Factory. Posted by Sarah Stites. On Sep 3, 2015. On May 12, 2015. Artic...
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Ideas for a Survey Grading Site | Research Rockstar LLC
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Speaking & publications. Ideas for a Survey Grading Site. Aug 5, 2010. I saw some great interest this morning in the idea of a survey grading site. Inspired by yet another awful. Questionnaire design (one that had been sent to the market research community itself, ironically), I threw out the idea half-joking. I was thrilled to see responses to the idea from great tweeps like @MDMktingSource @conversition @MargaretRoller. Could this crazy idea have legs? What do you think? Could we get a sponsor for it?
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